
About
An operator who has built, scaled, and led under real pressure.
Twenty-five years building companies through the parts of the growth curve where most operators run out of tools. It started in enterprise software sales — seven years at LANDesk Software, where Chris ran the P&L as VP of Sales and General Manager before concluding that the problems worth solving lived one layer above the number he was responsible for.
He served as CEO at Corda Technology, the predecessor to Domo (NYSE: DOMO), leading the early growth of what became a widely recognized enterprise business intelligence platform. He later served as CEO at Complete Solar, scaling sales and marketing through a major residential solar growth phase, and as interim CEO at Blue Raven Solar, where he stabilized operations through a leadership transition and handed the company off to a permanent leader with the business intact.
Three CEO seats. Three industries. One finding that held across all of them: growth breaks at the handoff between strategy and execution. At Corda it was positioning — strong product, fractured go-to-market. At Complete Solar it was velocity — the market accelerated and the internal systems had not been built to capture it. At Blue Raven it was continuity — the growth system had to hold while leadership changed around it. The industry was different each time. The root cause was not.
Today Chris serves as Chief Compliance Officer and a Board Member at SunPower. He is a founding member of the Highland Alpine Chamber of Commerce. He has been an early operator on the use of AI inside the marketing function, not a theorist about it.
CMOGROW exists because the CEO seat makes visible something the CMO seat rarely does: most B2B companies at 10M to 50M do not have a strategy problem. They have an execution gap. Someone needs to sit in the CMO seat, run the growth system, and co-own the number with the CEO. AI is reshaping how that function works at every level. Chris has been building and deploying AI-assisted growth operations since before it became a conference topic. CMOGROW is where that work gets done.
Press and media
Where Chris has been featured.
Selected press mentions, podcast appearances, and media features.
Utah Business
Complete Solaria appoints solar industry veteran and growth expert Chris Lundell as its new CEO
December 14, 2023
Yahoo Finance
Complete Solaria Appoints Solar Industry Veteran and Growth Expert Chris Lundell as its New CEO
December 11, 2023
GlobeNewswire
Complete Solaria Appoints Solar Industry Veteran and Growth Expert Chris Lundell as its New CEO
December 11, 2023